Functions Of Attitude (1)

 Functions of attitude Attitudes serve four major functions for the individual: The adjustments function, The ego defensive function, The value expressive function The knowledge function. Ultimately these functions serve people’s need to protect and enhance the image they hold of themselves. In more general terms, these functions are the motivational bases which shape … Read more

Quality Of Life

 Quality of life, life expectancy, literacy, standard of living and migration in India Human development—a comprehensive approach Human development is a process of enlarging people’s choices. But human development is also the objective, so it is both a process and an outcome. Human development implies that people must influence the processes that shape … Read more

2.6 Tolerance (1)

 Tolerance: Definition Tolerance is the willingness to accept actions we believe to be inappropriate or even wrong because it would be worse to take action against them. Tolerance is community-oriented. Ideally, all bad behavior should cease, but it is unrealistic to think that society could succeed in enforcing this ideal. Tolerance understands this. … Read more

3.15 Raja Ram Mohan Roy

 Raja ram mohan roy During the late 18th century (what was known as the Dark Age), the society in Bengal was burdened with a host of evil customs and regulations. Elaborate rituals and strict moral codes were enforced which were largely modified, and badly interpreted ancient traditions. Practices like child marriage (Gouridaan), polygamy … Read more

Social Influence (1)

 Social influence Social influence occurs when a person’s emotions, opinions, or behaviors are affected by others. Social influence takes many forms and can be seen in conformity, socialization, peer pressure, obedience, leadership, persuasion, sales, and marketing. In 1958, Harvard psychologist Herbert Kelman identified three broad varieties of social influence. Compliance is when people … Read more

Persuasion (1)

 Persuasion Persuasion is an umbrella term of influence. Persuasion can attempt to influence a person’s beliefs, attitudes, intentions, motivations, or behaviors. In business, persuasion is a process aimed at changing a person’s (or a group’s) attitude or behavior toward some event, idea, object, or other person(s), by using written or spoken words to … Read more

3.5 Attitude Its Relation With Thoughts And Behavior

 Attitude: its relation with thoughts and behavior The effects of attitudes on behaviors is a growing research enterprise within psychology. Icek Ajzen has led research and helped develop two prominent theoretical approaches within this field: the theory of reasoned action and, its theoretical descendant, the theory of planned behavior. Both theories help explain … Read more

Ethics In Private And Public Relationships (1)

 Ethics in private and public relationships An inadequate way of resolving the problem consists in thinking that public ethics should be an exact equivalent of personal ethics. This is the type of solution that Aristotle gives to our problem. For Aristotle, the ethical perfection of man is developed and expressed completely and thoroughly … Read more

2.4 Dedication To Public Service (2)

 Dedication: Definition   Dedication suggests voluntary commitment rather than rigidity.  Dedication is calm and measured. There is no element of harshness or punishment in dedication. If discipline is the stick, then dedication is a voluntary willingness and desire to reach for the carrot without the threat of that stick. Dedication implies a level … Read more